Make the app stores sustainable for publishers and fair for users.
We believe in radical transparency, a principle guiding who we are and what we do. We are transparent with our clients, our tool brings transparency to our customer's data, and we are transparent with each other
"Radical transparency fosters goodness in so many ways for the same reasons that bad things are more likely to take place behind closed doors."
We want to make things simple for our customers. Our tool reduces the tremendous complexity of the in-app payment infrastructure so that publishers can focus on their core product.
"Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains."